Intelligence You Can Act On

Navigating the Golden Opportunity: 10 Critical Factors for Successful Franchising in the Middle East

Franchising in the Middle East offers immense potential for global brands—but…

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The Gulf’s golden rush: Why smart franchise brands are racing to the Middle East

The Middle East is rapidly emerging as a global hotspot for franchise…

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Beyond brand awareness: Building relevance in the GCC

In today’s Gulf markets, brand awareness isn’t enough — true impact comes from…

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From slideware to systems: Making transformation stick

Most transformations fail not because of bad ideas, but because organizations…

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The missing middle in strategy execution — and how to fix it

Strategy doesn’t fail in the boardroom — it fails in the “Missing Middle,”…

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